• FFG: $57.11

Management & Directors

Management & Directors

Senior Management

Daniel D. Pitcher
Daniel D. Pitcher
Chief Executive Officer
Daniel D. Pitcher Daniel D. (Dan) Pitcher is Chief Executive Officer of FBL Financial Group as of January 1, 2020. Pitcher joined FBL in 1998 and held several management positions, most recently as Chief Operating Officer – Property Casualty Companies since 2012. He was previously vice president of the property casualty companies from 2007 and information systems vice president from 2002. Prior to joining FBL, Pitcher spent 14 years with Nationwide/Allied Insurance in various life and property casualty information systems roles.

Pitcher holds a bachelor’s degree in business administration from Drake University and holds the Fellow, Life Management Institute (FLMI) certification. He is a member of the board of directors of United Way of Central Iowa and on the executive committee and board of the Greater Des Moines Partnership. Pitcher also serves on the board of directors of the American Property Casualty Insurance Association (APCIA).
Donald J. Seibel
Donald J. Seibel
Chief Financial Officer and Treasurer
Donald J. Seibel Donald J. (Don) Seibel was named Chief Financial Officer and Treasurer in August, 2012. Prior to his appointment as Chief Financial Officer and Treasurer, Seibel served on the executive management team as Vice President – Finance since 2007. Seibel joined FBL in 1996 and became GAAP accounting vice president in 1998 and vice president-accounting in 2002. Prior to joining FBL, he worked in public accounting.

Seibel holds a bachelor's degree in accounting from Iowa State University, is a certified public accountant and chartered global management accountant, a member of the American Institute of Certified Public Accountants and the Iowa Society of Certified Public Accountants, and holds the Fellow, Life Management Institute (FLMI) certification. He is also active in civic and industry organizations and serves on the Iowa State University Alumni Audit Committee and as chair of the board of directors of Greater Des Moines Habitat for Humanity.
Casey C. Decker
Casey C. Decker
Chief Information Officer
Casey C. Decker Casey Decker is the Chief Information Officer for FBL Financial Group, Inc. Decker joined FBL in 2004 and progressed through various Information Technology and Marketing and Distribution roles. Prior to his current role, Decker served as the Agent Training and Support Vice President, with the accountability of supporting agents in growing successful and sustainable businesses.

Decker holds a bachelor's degree from Drake University, a master's degree in Management of Information Systems from DePaul University, and completed the Executive General Management Program (GMP) from Wharton Business School. In 2019, Decker was recognized as CIO of the Year from the Technology Association of Iowa. He serves on the boards of directors of the Food Bank of Iowa, Junior Achievement, and the Global Insurance Accelerator.
Kelli A. Eddy
Kelli A. Eddy
CHIEF OPERATING OFFICER – LIFE COMPANIES
Kelli A. Eddy Kelli Eddy was named Chief Operating Officer – Life Companies of FBL Financial Group in August 2019. Eddy most recently served as Senior Vice President, Life Operations, for Voya Financial, Inc. (previously known as ING U.S., Inc.) from 2012 to March 2019, with responsibilities for individual life underwriting, employee benefits medical underwriting, medical department operations, new business operations, individual life executive benefits, life insurance operations strategy and execution, and life insurance risk management.

Eddy holds a bachelor’s degree in Finance from the University of Montana.
Lori K. Geadelmann
Lori K. Geadelmann
General Counsel
Lori K. Geadelmann Lori Geadelmann, General Counsel of FBL Financial Group, joined the company in 1993. She has held progressive leadership positions with the company over the last 25 years, most recently serving as Vice President - Assistant General Counsel and Corporate Compliance Officer. She is responsible for all legal and compliance matters for FBL Financial Group, Inc.

Geadelmann holds a bachelor’s degree in journalism from Iowa State University and a Juris Doctorate from Drake University Law School. She also holds the Chartered Life Underwriter (CLU) designation. Geadelmann serves on the life and health guaranty association boards in Iowa, Colorado, Kansas, Montana, and Wyoming, chairing the Iowa and Colorado boards of directors. She also serves as chair of the Life and Financial Services Committee for the Federation of Iowa Insurers and on the board of the ADM Scholarship Foundation.
Nicholas C. Gerhart
Nicholas C. Gerhart
Chief Administrative Officer
Nicholas C. Gerhart Nicholas C. (Nick) Gerhart, J.D., M.H.A., joined FBL Financial Group as Chief Administrative Officer in January 2017. In this role, Gerhart has responsibility for enterprise strategic planning, government relations, human resources and health services, among other administrative functions.

Gerhart served as the Insurance Commissioner for the State of Iowa from February 2013 until December 2016. During his time as Commissioner he was very involved at the NAIC and appointed to the Federal Advisory Committee on Insurance.

Prior to serving as Commissioner, Gerhart worked at Sammons Financial Group and American Equity Investment Life Insurance Company. He earned his law degree and health law certificate from St. Louis University School of Law and a Master of Health Administration from St. Louis University School of Public Health. He also earned a B.A. from the University of Northern Iowa. Gerhart is an active community leader and currently is a deputy of the Iowa Business Council, a member of U.S. Bank Advisory Board, United Way of Central Iowa’s Workplace Cabinet, and the West Des Moines Chamber Impact Council. He also serves on the boards of ABI, ChildServe, Variety-The Children's Charity, Carpe Data and the National Insurance Producer Registry (NIPR).
Charles T. Happel
Charles T. Happel
Chief Investment Officer
Charles T. Happel Charles T. (Charlie) Happel is Chief Investment Officer of FBL Financial Group. He joined the company in 1984 as a Farm Bureau Financial Services agent, moving to the corporate office in 1986. Over the next 15 years, he held various positions in investments, including securities analyst and portfolio manager. Happel became securities vice president in 2001, vice president - investments in August 2008, and was named chief investment officer in September 2009.

Happel is a graduate of the University of Northern Iowa and earned an MBA from Drake University. He is a Chartered Financial Analyst (CFA) Charterholder and holds a number of industry designations, including CFP, FLMI, ChFC, CLU, and CPCU. He is also a member of the CFA Institute and the CFA Society of Iowa.
Daniel M. Koster
Daniel M. Koster
Vice President - Marketing & Agency Services
Daniel M. Koster Daniel M. (Dan) Koster is named Vice President - Marketing & Agency Services, effective March 1, 2020. Koster currently serves as FBL Financial Group’s Vice President Marketing & Sales Services, a position he has held since 2015. He has held various marketing positions since joining FBL Financial Group in 1998. Prior to FBL, Koster held marketing and research positions with Wells Fargo Financial, Pioneer Hi-Bred and Wells Fargo Card Services. He holds a bachelor’s degree in marketing and a master’s degree in agricultural economics, both from Iowa State University.
Ronald L. Mead
Ronald L. Mead
Vice President - Sales & Distribution
Ronald L. Mead Ronald L. (Ron) Mead is named Vice President - Sales & Distribution, effective March 1, 2020. Mead currently serves as FBL Financial Group’s Vice President Personal Lines & Agriculture, a position he has held since 2013. He has held various claims, operations and sales roles including Regional Vice President, and Business Unit Vice President since joining FBL Financial Group in 1992. He holds a bachelor’s degree in business administration-finance and an MBA, both from the University of Nebraska-Lincoln. He is a Chartered Property Casualty Underwriter (CPCU) and a LIMRA Leadership Institute Fellow (LLIF). He serves as vice chairman of the National Association of Mutual Insurance Companies (NAMIC) Property Casualty Conference Board.
Jay W. Seiboldt
Jay W. Seiboldt
Chief Operating Officer - Property Casualty Companies
Jay W. Seiboldt Jay W. Seiboldt is appointed Chief Operating Officer - Property Casualty Companies for FBL Financial Group’s managed property casualty insurance companies, effective March 1, 2020. Seiboldt currently serves as Vice President - Property Casualty Companies, a position he has held since 2019. He has held various claims, operations and sales roles including Vice President - Claims, and Regional Vice President since joining FBL Financial Group in 1981. He holds a bachelor’s degree in political science and government from the University of Nebraska-Lincoln and is a Chartered Property Casualty Underwriter (CPCU).

Board of Directors

Craig D. Hill
Craig D. Hill
Chairman
Craig D. Hill Craig D. Hill, Chairman of the Board and chair of the Executive Committee, has been a Class B Director since 2007 and previously from 2002 to 2004. He was elected President of the Iowa Farm Bureau Federation and its subsidiary, Farm Bureau Management Corporation, in December 2011 and has served on its board of directors since 1989. He was its Vice President from 2001 to 2011. He served on the board of Farm Bureau Life from 1989 to 2007, and again from December 2011 when he also became its President. He has been on the board of Farm Bureau Property & Casualty since 1989, and also serves on the board of Western Ag. Hill is also a director of the American Farm Bureau Federation and FB BanCorp. Hill farms 1,000 acres of row crops and has a swine operation in Warren County, Iowa.
Paul E. Larson
Paul E. Larson
Vice Chairman
Paul E. Larson Paul E. Larson is FBL's lead independent director. He has been a Class A Director since 2004 and retired in 1999 as President of Equitable Life of Iowa and its subsidiary, USG Annuity and Life, after 22 years with the companies. Larson holds both a law degree and a certified public accountant designation. He was named Outstanding CPA in Business and Industry by the Iowa Society of CPAs in 1999, and inducted into the American Institute of CPA's Business and Industry Hall of Fame in 2000. Since 2017, he has served on the board of directors of Greenfields Life Insurance Company, a subsidiary of Farm Bureau Life. He is also a member of the board of directors of non-public companies Wellmark, Inc., Wellmark of South Dakota, Inc., and previously served on the board of directors of GuideOne Mutual Insurance Company and GuideOne Specialty Mutual Insurance Company until January 2020.
Daniel D. Pitcher
Daniel D. Pitcher
Daniel D. Pitcher Daniel D. (Dan) Pitcher is Chief Executive Officer of FBL Financial Group as of January 1, 2020. Pitcher joined FBL in 1998 and held several management positions, most recently as Chief Operating Officer – Property Casualty Companies since 2012. He was previously vice president of the property casualty companies from 2007 and information systems vice president from 2002. Prior to joining FBL, Pitcher spent 14 years with Nationwide/Allied Insurance in various life and property casualty information systems roles.

Pitcher holds a bachelor’s degree in business administration from Drake University and holds the Fellow, Life Management Institute (FLMI) certification. He is a member of the board of directors of United Way of Central Iowa and on the executive committee and board of the Greater Des Moines Partnership. Pitcher also serves on the board of directors of the American Property Casualty Insurance Association (APCIA).
Roger K. Brooks
Roger K. Brooks
Roger K. Brooks Roger K. Brooks, Class A Director since 2009, is the retired Chief Executive Officer and Chairman of AmerUs Group. He retired from AmerUs in 2005, after nearly 50 years of service. Brooks has served on numerous community boards and is a member of the Iowa Insurance Hall of Fame and Iowa Business Hall of Fame. He was previously a Fellow of the Society of Actuaries. Brooks graduated magna cum laude with a bachelor's degree in mathematics from the University of Iowa. He also participated in Stanford University's Executive Program.
Richard W. Felts
Richard W. Felts
Richard W. Felts Richard W. Felts, Class B director since 2015, is President of the Kansas Farm Bureau. He is also a director of Farm Bureau Life, the chairman of Farm Bureau Property & Casualty and the chairman of Western Ag. He farms near Liberty, Kansas and is a partner in Felts Farms, a diversified grain and livestock operation. Felts earned a bachelor's degree in agriculture and animal science from Kansas State University.
Joe D. Heinrich
Joe D. Heinrich
Joe D. Heinrich Joe Heinrich, Class B Director since 2013, was elected Vice President of the Iowa Farm Bureau Federation in 2011 and to its board of directors in 2004. He is a director of Farm Bureau Property & Casualty and Western Ag, and a member of the Class A Nominating and Corporate Governance Committee. Heinrich and his family farm with his nephew. Together, they have a diversified operation including corn, soybeans, oats and hay, plus a beef cow-calf herd and a dairy operation.
Paul A. Juffer
Paul A. Juffer
Paul A. Juffer Paul A. Juffer was elected as a Class A Director to the board of FBL Financial Group in May 2017. Juffer is the Managing Partner of LWBJ Financial, LLC ("LWBJ"), where he has practiced as a certified public accountant since 1997. Through LWBJ, Mr. Juffer has served as Chief Financial Officer for several emerging technology companies, including most recently for Harrisvaccines, Inc. from 2013 to 2015. Prior to his time at LWBJ, he was Chief Financial Officer for a technology company and worked as an auditor at KPMG. Juffer is a member of the American Institute of Certified Public Accountants and the Iowa Society of Certified Public Accountants. He has a bachelor's degree in accounting from the University of Iowa.
Kevin D. Paap
Kevin D. Paap
Kevin D. Paap Kevin Paap was elected as a Class B Director to the board of FBL Financial Group in November 2017 and is a member of the Class A Nominating and Corporate Governance Committee and the Class B Nominating Committee. Paap was elected president of the Minnesota Farm Bureau Federation in 2005 and to its board of directors in 1997. He is a director of Farm Bureau Life, Farm Bureau Property & Casualty and Western Ag. He also serves on the board of trustees of the Minnesota FFA Foundation and on the board of directors for the Center for Rural Policy and Development. Mr. Paap owns and operates a farm in Blue Earth County, Minnesota, growing corn and soybeans.
Scott E. VanderWal
Scott E. VanderWal
Scott E. VanderWal Scott E. VanderWal was elected a Class B director in May 2011. VanderWal has been president of the South Dakota Farm Bureau Federation since 2004, and a member of its board of directors since 1997. He has also served as the Vice President of the American Farm Bureau Federation since 2016, and as a member of its board of directors since 2006. He is also a member of the boards of directors of Farm Bureau Property & Casualty (since 2004), Farm Bureau Life (since 2004), Western Ag (since 2006), FB BanCorp (since 2004). He also serves as chair of the Farm Bureau Property & Casualty audit and budget committee.

VanderWal received a bachelor's degree in General Agriculture, with a Plant Science minor, from South Dakota State University in 1985. His family farm operation near Volga, South Dakota includes corn, soybeans, custom cattle feeding and custom harvesting. Mr. VanderWal does the overall financial management, accounting, crop management and planning for the farm operation.